The Beatles were "not merely awful...but God awful": Early reviews of the Fab Four

The Los Angeles Times has posted an amusing article looking at early critical, sometimes very critical, response to the Beatles.

It's pretty entertaining reading from today's perspective, given that the general tone of the vintage quotes is that the band was merely a passing fad, more about hair than music.
George McKinnon
Boston Globe
Feb. 16, 1964
Don't let the Beatles bother you. If you don't think about them, they will go away, and in a few more years they will probably be bald….
And teenagers, go ahead and enjoy your Beatlemania. It won't be fatal and will give you a lot of laughs a few years hence when you find one of their old records or come across a picture of Ringo in a crew cut.