Thursday, November 20, 2014

Artifact: Apple Records press release pack 1968

Up for bid at Heritage Auctions.

Details:
On August 22 1968 this press package was released promoting Apple artists of the day, including these 45s: the Beatles' "Hey Jude/ Revolution" (Apple 2276, 1968); Mary Hopkin's "Those Were The Days/ Turn, Turn, Turn" (Apple 1801, 1958); and John Foster & Sons LTD. Black Dyke Mills Band's "Thingumybob/ Yellow Submarine" (Apple 1800, 1968). Each record is matched with an 8" x 10" booklet about the artist and with an informational letter from Apple executive Derek Taylor. The pack comes with the original white Apple mailing folder, an extremely rare item that just doesn't turn up. You want more unique? The 45s come with the original Apple dropped thumb tab sleeves, which were only issued with this set.


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